Derek Johanson - T-Minus 15 Minute Sales Pages is a training focused on using AI and your existing business content to create structured sales pages without starting the copywriting process from a blank page.
The central idea is simple: instead of asking AI to invent an entire sales page, you provide your own material (such as emails, newsletters, blog posts, tutorials, social media content, course material, or coaching transcripts) and use a trained AI workflow to organize that material into persuasive sales copy.
What Is T-Minus 15 Minute Sales Pages?
The training presents a process for creating a sales page using your own words + AI. Based on 13 years of CopyHour methodology and the Seven Figure Sales Writing Framework (responsible for over $800M in student sales), the process is designed around five main steps:
- Load the Sales Letter Training Document into Claude or another AI system.
- Provide existing content that contains your ideas and expertise.
- Add the essential details of the offer, including pricing and guarantee information.
- Run the sales-page generation prompt.
- Review and lightly edit the resulting draft.
What Does the Training Teach?
The training is presented as a recorded, over-the-shoulder session showing the sales-page creation process from start to finish. It covers:
- Setting up a Claude project for sales-page writing
- Finding useful existing content
- Gathering emails, newsletters, blog posts, and other material
- Determining what additional information needs to be written
- Using the supplied AI prompts
- Reviewing AI-generated copy
- Editing the output to better match your own voice
- Structuring a sales page
- Working with headlines, sales arguments, offers, and calls to action
The Sales Letter Training Document
One of the main components is a 15,000-word Sales Letter Training Document. The document is described as the foundation used to train an AI system to structure existing content into persuasive sales copy. It covers sales-page structure, conversion psychology behind different sections, what should be included or omitted, and how to maintain the entrepreneur's authentic voice.
AI Prompts Included
The program includes a complete collection of tested prompts:
- Gathering content from existing writing
- Generating a first sales-page draft
- Editing and refining sales copy
- Writing for courses
- Writing for coaching offers
- Writing for digital products
- Writing for services
Sales Page Templates & Included Bonuses
The program includes ready-to-use sales page layouts, headline formulas, and offer structure guidelines, as well as two bonus accelerators:
- Bonus 1 - AI Prompt Library ($99 Value): Prompts for email writing, offer development, and marketing content.
- Bonus 2 - Rapid Offer Checklist ($99 Value): Step-by-step checklist to take an offer from raw idea to live page.
Who Might Benefit From This Training?
Based on the curriculum, the training is ideal for:
- Entrepreneurs and digital product sellers
- Course creators and educators
- Coaches and consultants
- Direct response copywriters looking to speed up drafting
- Email-based businesses with large content archives
Final Review Summary
Derek Johanson - T-Minus 15 Minute Sales Pages presents a practical AI-assisted approach to sales-page writing that starts with what entrepreneurs already have: their own content. By combining direct response frameworks with AI organization, it provides a fast and authentic way to produce high-converting sales copy.
Key Topics
To view the complete course overview and download access, visit Derek Johanson - T-Minus 15 Minute Sales Pages Download.
Derek Johanson - T-Minus 15 Minute Sales Pages Download
For structured training materials, comprehensive video modules, and practical resources covering this topic in detail, explore the full curriculum.
